PRESS PLAY!
Fate crossed our paths. Music kept us together.
2. Botemanía
Fate destino crossed our paths. Music kept us together.
We’ve been involved with the Botemanía brand since its inception. The creation of Boteman, the superhero against boredom, was the beginning of a friendship that has lasted almost a decade. A friendship that continued long after our superhero’s era had ended. Since then, we’ve been united by a song.
The song “Te toca ganar” (Your turn to win) was composed in collaboration with the Barcelona sound studio BSO. One of the greats.
An added difficulty for this project was creating campaigns that are not only legendary, but also legally compliant with the regulations of the sector, being aware of the limitations and ensuring correct and responsible use.
Being legal is a big challenge.
The fact that this is an online gaming site makes us think that if they’re still betting on us, it must be because we’re still a “good hand”.
An all-in campaign: good strategy, surprising creativity and a tailored media plan.
What we did
Conceptualization
Copywriting
Art direction
Communication strategy
Media strategy
Platforms
Digital
TV
The fact that this is an online gaming site makes us think that if they’re still betting on us, it must be because we’re still a “good hand”.
An all-in campaign: good strategy, surprising creativity and a tailored media plan.
Que hemos hecho
Conceptualization
Copywriting
Art direction
Communication strategy
Media strategy
Plataformas
Digital
TV
SI QUIERES UNIRTE
A NUESTRO EQUIPO
A NUESTRO EQUIPO
SI QUIERES UNIRTE
A NUESTRO EQUIPO
A NUESTRO EQUIPO