The power of the new normal
At normmal, we believe advertising can transform realities. We do not create campaigns for the sake of it. We communicate to build a fairer, more humane, and sustainable future. It is not part of the job, it is the job.
Our vision is rooted in activism. We are not just here to sell, but to shape ideas that matter. That is why we work closely with clients to align every project with the Sustainable Development Goals, measuring its social, environmental, and economic impact. We also launch our own initiatives to stay true to our purpose. Because real change starts with us. Looking the other way is not normal.
What is normal is showing up, taking action, and being part of the change.
At normmal, we believe advertising should transform realities. More than selling, we create ideas with social, environmental, and economic impact, aligned with the Sustainable Development Goals.
For us, what is normal is taking action and being part of the change.
Coherence,
impact & results.
In that order.
We do not just talk about sustainability, we live it, we prove it, and we get it certified. We are the most recognized agency in this field, and these seals speak for themselves. Each one represents a real, measurable and ongoing commitment to social, environmental and ethical impact.
Because saying it is one thing.
Backing it up is what really matters.
Coherence,
impact & results.
More than talking about sustainability, we prove it through certifications and concrete actions. What matters is not saying it, but backing it up.
At normmal, we do not just talk about sustainability.
We call it talent.
But it’s just people
giving their all.


US & LATAM Managing Director
David Lage
US & LATAM Managing Director


Account Supervisor
Marta Madueño
Account Supervisor


Account Manager
Laura Díaz
Account Manager


Digital Media Specialist
Julio Almiron
Digital Media Specialist


Account Manager
Yasmina Rodríguez
Account Manager


Business Intelligence & Data Analyst Manager
Eugenio Ghirardi
Business Intelligence & Data Analyst Manager


Account Executive
Maria Planas
Account Executive


Copywritter
Julia Aranda
Copywritter


PR & Sustainability Manager
Cristina Diago
PR & Sustainability Manager


Senior Art Director
Sergi Milà
Senior Art Director


Jr Art Director
Marta Torrell
Jr Art Director


Financial Administrator
Jasmin García
Financial Administrator